Named for Leon H. Sullivan (b. 1923), U.S. businessman and Baptist minister, who proposed the code in 1977.
Attributive,usually in the phrase Sullivan principles,designating a code of practice relating to the employment of staff by U.S. companies operating in South Africa, and designed to counteract racial discrimination. Also transferred sense.
[1978Newsweek 8 May 56The main objective is to compare the affirmative-action policies of each company with the so-called Sullivan principles.]
[1987New York Times (U.S.A.) 4 June 6The Sullivan Principles call for integration of corporate facilities, establishment of equal and fair employment practices and an increase in the number of black managers.]
1987Nature 24 Dec. 688Such an enforcement may possibly open the door for a type of selective boycott such as an academic ‘Sullivan Code’.
1990R. StengelJanuary Sun 92Firestone was a signatory to the Sullivan Principles, the 1977 code drafted by the Reverend Leon Sullivan, which called for U.S. companies in South Africa to desegregate facilities, pay equal wages for equal work, and improve job training and advancement.
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